The whole gearbox/belt moment right now is solely due to a massive decline in sponsorship of the traditional bike industry. Gates has been huge enough for decades to make their pitch… Shimano and Sram clearly aren’t capitalized well enough to fight them anymore, due to poor pandemic vision and blowing so much money on useless electronics, but the science on belts v chains is pretty clear. Belts suck for the low power applications we see in cycling, and they are super duper draggy, and generally horrible to live with. Anyone who has ever worked on any belt driven bicycle will...