All

Modern Bussiness lecture: Just do nothing and wait for the competition to do everything wrong. Exactly the game where Shimano would excel

i am personally feeling like sram is making some serious strategic errors. shimano was against the ropes but they have some really awesome offerings in the the low and mid tier mechanical gruppos. maybe sram doesn't want to play in the mud but a LOT of riders just want solid mid-tier components that work. for people better in the know: where are the the two brands at for high end wireless?

Brake Stuff Break Stuff:

Arc’teryx is in a very different position to most brands entering MTB, and the current numbers make it clear why they can afford to treat it as a fringe category without pressure. They sit inside the Technical Apparel segment of Amer Sports, which also owns Salomon, Wilson Sporting Goods and Atomic. That group context matters because it brings scale, shared sourcing, and a long track record of operating across multiple technical categories. Looking at FY25, the business is moving fast. Total revenue hit $6.57B, up 27%. Technical Apparel alone grew 30% to $2.86B, with 19% omni-comp growth. That tells you...

Well, turns out the manufacturer of such shiny products, happens to be engineers themselves, and after testing and comparisons came to the conclusion that, with their design, the difference in stiffness between the 15 and 20 was only 4% a % that can easily be offset with the right choice of hub rather than something random like most people run ( see Yeti and their podium builds with dt 350 ) After riding the Edge with the 15mm axle and i9 hydra 2 front hub, I came to the conclusion that I don’t need a 20mm axle and the pain...

#genaugenommen

I love everything about this.

For all the discussion on what Specialized is releasing - Reading on other forums, it seems like it is not a 130/140 trailbike (which I was hoping for), but a new, lighter, even more race focused Epic, without in-frame storage etc. Only 2 years since the Epic 8 dropped, so it seems a bit early. But they are probably fast-tracking the drop for this new "epic 9" so they dont have to wait a year longer when they inevitably drop a 32" XC bike next time around.

I feel like a lot of April fools jokes are like satire sites writing about the current regime in the US....you can make up something completely unhinged and at this point I'm like yeah....I'd believe that.....keep scrolling.... I think iFixit did a good job this year when they said Apple was recalling Macbook Neo's because they made it "Too repairable"....You could do the same to a lot of bike parts companies!

Germans acting silly, world look out!

Really interesting podcast about/with Rose bikes from Escape Collective; I'd heard of the brand but never knew much about them. https://share.transistor.fm/s/8910c296 Some key stats: Been around for 107 years Have never taken a loss (like, what!?) ~€205M annual revenue ~650 employees "Family owned, management run" Managed to pull off 2% growth in 2025 AND migrate to an ERP at the same time (would love a deeper dive on that alone!)

I do not believe the rumors about chisels and epic evos being done. Specialized straight up lied when they released the stumpy 15, saying they were not going to release an Evo. A rep let slip that they were saving the moniker for “something special” but “official sources” kept saying “oh no no stumpy Evo just a stumpy from here on out.” Obviously that was not the case. Brands are fighting viciously to clear old inventory, and the worst thing that could happen to a 2022 chisel sitting on a sales floor somewhere is news of a new chisel on...

European retailer just leaked new Marin downcountry bike. Marin TAM XR - 2026 – Simple Bike Store Not the prettiest frame I've ever seen but with the rumored death of the Chisel I'd say there is space for an aluminum DC rig. 130mm front, 65 degree HTA. Release date looks like 4/17 according to the Marin website.

Somehow, the orange looks even worse on the Podium