I think it depends on what you mean by being a social media influencer. All of the racers, freeriders, park riders, etc.. are now ALSO social media influencers. Someone like Brage, Olly Wilkins, 50:01, the Shire crew, etc... I mean, they're all riders first, but their social media and film parts are what they're getting paid for... not doing events. Now if you mean someone like Seth, BKXC, Syd and Macky, etc... I can see where you're going. But those people have HUGE youtube followings, and I don't think that brands are going to pulling the plug on them anytime...