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I've had that conversation with someone (triathlete) about a year after they launched the new RED. "My gears are slipping" 'Your inner chainring is really badly worn and chain wear is waaay past 1%' "oh ....I've only done 8k on it" (seemingly without ever cleaning it) 'and it's one piece with the outer ring and power meter.....but SRAM do a trade in service at 50% discount' "oh that is a relief I thought it was going to be expensive!!" 'Well the original price is £800, so it's still £400 plus a chain and a cassette at £350 and labour' It...

Did you take your daily dose of horse dewormer yet?

"The Wireless Blips are not rechargeable and need to be recycled with other electronics when they stop working. SRAM estimates their battery life at up to two years, with more frequent riders likely getting a little over a year out of them." a.) planned obsolescence much? And b.) the EU will have something to say about this if I understand correctly (removable batteries requirement and all)

Strong result for Ethan Craik.

I haven't seen this photo of the FrameWorks lugged bike. The lines and flow of this frame look amazing.

Looks like Formula have some new dual crown forks coming

Riding my Ebike past Pinkbike Ebike haters... perfect.

So just done 4 months of regular riding on the bike and its prototype front suspension...which I call the Smithage system. So far not a single major issue with the front suspension....I have done a little bit of fine tuning of the valving of the FOX DPS shock as it is desiged/specced to be used in a link rear suspension with some degree of leverage ratio and so was a little harsh in its high speed comp valving and also sorted the rebound valving to suit the lower 95psi air pressure I need to run as its being used in...

I could write a dissertation on this with strong academic and real world data showing people want less choice at the end of the day, not more. I can also put on my pretend "McKinsey" hat (hate those guys ) and show how there is also a high risk to your inventory turns when you add too much variance and choice, ultimately resulting in margin reduction, higher capital requirement needs and poorer allocation of that capital. Remember, just because you sold something doesn't mean you sold it at a profit, or at a profit that is in excess of...