All

This is making no sense at all, you can't ''pause'' a brand, lay off staff & athletes just to try to position yourself as a premium brand the year after. They're actually doing the complete opposite of what's required to reposition GT as a premium brand within the next two years.

GT restructuring isn't a surprise to me. The only value they brought to the market was name only IMO. Another round of Horst link bikes in a sea of Horst link bikes, geo that was too neutral/old for market preferences, spec packages that didn't align with others (even from C dale!) in B&M retail, and a BMX line that was pretty much run of the mill at best. The company used to be an innovator in product and in spectacle. I'll forgive the loss of spectacle cuz that costs serious coin, but the pure plainness of what they've pushed out...

I knew this was coming with Anna 's season last year. Mixed feelings- really stoked for Anna, sad that one more privateer team is going away. All the best to Anna and Abby next year!

Intercourse

Super bummer news about GT if true, but I did actually lol when I read this.

My 1st MTB was a brand new 1987 GT Avalanche Elite (the bike I'm on in my profile pic) that cost me $680 and I had to finance most of it at over 10% interest as a dumb 18yr old dude. I loved that bike and just recently donated it to a good home. GT will always have a special place in my heart and I hope they can return at some point in time.

on the topic of Pivot losing people. Camden Rutherford been riding an intense lately, this kid is absurdly fast. Weird that pivot let him go after so many years.

You know how rich dorks move into the cool neighborhood and then start complaining about the nightclub’s noise and the neighborhood starts sucking and becomes lame and they’re all looking around like what? That’s what this feels like. Union embodied the passion that truly drives the sport. Their whole thing was to help, not to earn. Pricing them out is not better for anyone.

Top comment from the other site pretty well sums up my thoughts on everything (exclusive of the last sentence, I’ll probably still watch because I’m an absolute mug)… ‘WBD keeps saying these changes are good for the sport, but I’ve never been less excited for a new season of World Cup. I have no plans to watch.’

So sad to see them go, probably my fav team ever

Not surprising but damn, what a loss for the sport!

Won a wc overall for one. In snowshoe in front of the American fans. Been in that 5-15 spot for most races. Probably not what she wants but also not exactly bad either.

I just saw Scott's goodbye post to Kate.. Classy post..

That part of the Alps is granite or something similar (volcanic source, hard as woodpecker lips). Grippy AF. For us Slovenians, used to limestone which is slick at the best of times and is like ice in the wet, it was a complete WTF regarding grip levels when it was damp or wet. Better than dry in our neck of the woods.