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look at everyone talking about a bike seat ad on the internet. Good or bad. The marketing got the brand noticed in a space where no one typically pays attention. Also. if you don't like ads. run an ad blocker...

I saw the ad on another site and though nothing of it. It seemed pretty clear there was mix of male and female butts. Coming here confirmed that. I would say the biggest issue with the ad was it didn’t make me want to go check their saddles. But then I am not sure what ad would make me go check out a companies saddles.

The irony of you asking "what level" my girlfriend is at is astounding and then mansplaining (through me) to her that she isn't doing her job right because attention grabbing ads are out is absurd. You can't be serious with this right? She is director level reporting directly to the CEO with a 20+ person team working under her... Yes, much better to have an ad that doesn't grab attention. To clarify my point. I agree with you, mountain biking does have a misogynistic past. I have also spoke to women cyclists who have expressed it as well. That shouldn't...

So, is the perception of all women models and the appropriateness of the ad for selling underwear ON a bike site the main issue? If the ad featured 100% male or trans individuals, would you be okay with it? What about 75% male/trans? Clearly, 50% doesn't seem right. It's odd that your wife, who worked in marketing, doesn't see the value in something that grabs attention. It's quite common for people to say, 'Ah, I got tricked by this!' Getting everyone to realize that their assumption (pun intended) was wrong and that it's not solely about objectifying women is the...

wow you guys are some SQ-uares indeed! Gnarly stance to take on a pretty tame ad, one that even saw your righteous outrage coming and pre-empted you by putting manbutt blockers in there. Does this all jive with your stances on God Squad DHers, transphobic stage dad/TMs, and cowboy stars'n'stripes family values vloggers? How are you going to make it all work out? You're doomed! You cannot possibly have the energy required to be angry about this. The biggest gripe I have with this campaign is the domme / toadie character tropes...pretty cornball, but it's Germans...and it's bike seats, so...

Looks like there's all sorts of butts in there, Bozo, get lost.

It's 4 women and 4 men. The issue may be that Americans are prudes?.

Always nice to see people admit missing their goals. I mentioned in a previous post the youtube video adds context the banner ad lacks. And you are not wrong about cultural differences regarding nudity. Your ad is outright tame compared to many ads you’d find in many very mainstream German magazines or tv. I remember reading der spiegal in my high school German class and being suprised by ads that were nothing but a company name, a pair of nude breasts, and a phone number or web address.