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Monster will be activating their drywall punching booth for fans on site so that’s new.

Let's hope he has figured out how to use a start gate

Sounds like people would prefer read live timing updates ala EWS instead of sponsors bringing a live broadcast

MONSTER ENERGY ANNOUNCED AS MAIN PARTNER OF WHOOP UCI MOUNTAIN BIKE WORLD SERIES The brand with the iconic green claw is confirmed as the Official Energy Drink partner. 27 January 2026 – Warner Bros. Discovery (WBD) Sports and Monster Energy are proud to announce a new long-term partnership for the WHOOP UCI Mountain Bike World Series. Monster Energy becomes a main partner of the WHOOP UCI Mountain Bike World Series, taking on the role of Official Energy Drink partner. As part of the agreement, the global energy drink giant will join WBD Sports onsite at all 14 events, bringing fresh...

They are from the great state of Utah. You do the math on that one. Joseph Smith was born in Vermont. His manifest destiny was to inspire others to build the greatest bike brand of all time in the valley. Taking no prisoners on the way.

Whatever it was, she must've said or done something untenable in GT's eyes to get dropped mid contract like that.

it's not $500 per team... the 25 UCI series teams don't pay this. and they all have media teams at each round, some with as many as 5 photo, video, social media people. it's not 20 teams sharing the same 5 people, or a small group with access controlling all the content as you're claiming there's no charge for any team, rider, etc to shoot photos. and outside the series teams there's a fee for video because of TV and broadcast rights. anyone saying they lost their team job over that fee likely wasnt getting paid in the first place...

this I did hear from a few privateer teams and non paddock partner brands/editorial The UCI team fees cover media rights for the 20-25 teams, and rhey have access to an additional additional content pool of WBD stuff if not in that group your team/brand has to pay for media rights. there is no fee for photography, just video. And what breaks down to essentially $300/round seems reasonable Still not sure how anyone's lost their job or coverage has been restricted. other rhan there no longer being 50 kids with video cameras in the finish corral shooting for kicks World...

fwiw, last year was the first year we ever had to pay to get lawlor his creds at a world cup. $3k for the races we attended. it's not a budget killer for us, but $3k goes along way on other projects for us.

Hi, long time WC media guy here (14 years long).. I'm also very curious to hear some names and facts about this from you But in the meantime let me share some of my own. Each team is allowed to register photographers and videographers (each team then receives a set number of photo and video bibs for the season). if someone doesnt work for a team they can register as independent media once they have letters of assignment from a verified media outlet. there are little to no restrictions as to what can be shot/posted. This hasnt changed since the...

Sounds like you'd enjoy a "Known facts with dates, names, and proof" thread

The footage and commentary is usually pretty good, but holy cow the yelling! Track side footage from either of them was often only palatable at very low volumes. Something about that Aussie and Kiwi squawk, can even hear it on Vital Raw segments. 😀

Redbull did the same when they had the rights to broadcast the World Cups. Nothing particular new. I believe the bike industry being in turmoil (Canyon overnight reduced their office work force by 20%) and limited team / marketing budgets has more to do with videographers loosing their contracts (like the Fox Racing Shox Dialed video series being concluded after the 2023 season) is more relevant.

I, for one, am all in to support the MoiMastersMedia Conglomerate. Maybe they could partner with Sleeperco to get some decent editing too!