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Cesar Rojo on Building a Brand, Creating Carbon Bikes, and the Strive for Perfection 6

Listen in as Cesar Rojo, Founder of Cero Design and UNNO Bikes, dives deep into his ideas, inspirations, and many of the technical challenges he and his team faced while creating some of the most lust-worthy mountain bikes in the world. His insights give you even more appreciation for the hand-crafted rides.

Want more? You can also soak up some knowledge with Cesar on Vital MTB's Inside Line podcast.

Credit: Formula
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