Zerode Bikes is set for their biggest year yet, with a first time EWS team geared up to race at events across Europe and North America, innovations in the works later in the year, and now - funding Shuttle Days for riders to spread the gearbox love and encourage people to ditch the derailleur.
Zerode Marketing Manager, Phil Boorman says the momentum around their internal gearbox drive train riding platform has been steadily building in the last couple of years despite being a small boutique brand.
"With the mtb world being so conditioned to derailleur and cassette drivetrain riding platforms, and the big players in the industry dominating brand awareness, it's challenging to cut-through despite having technology that is so well tested, established and endorsed by thousands of loyal Zerode riders around the world. So we figured, let's let our community showcase just how reliable, stable and unbeatable our trail and enduro bikes are, at a grass roots level, in their favorite, local riding areas. And we'll pay for it!"
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Zerode is reaching out to mountain bikers in riding areas around the world, asking riders how they would create the ultimate shuttle day in their community for their fellow riders and we'll fund it.
"We founded Zerode Bikes because we listened to our fellow riders, and what the better riding experience actually means - which is reliability, longevity, low maintenance, time and money. And of course the ultimate bike for maximum performance on any terrain. And what better way to showcase this than by throwing down for shuttles where Zerode riders can showcase their bikes and why the internal gearbox is the future of superior suspension performance, stability of the ride and a better experience off the bike."
To find out more about the Shuttles On Us riding days, go to https://zerodebikes.com/shuttles-on-us/
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