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January 17th, 2013
For Immediate Release:

X-Fusion proudly announces today its title sponsorship of the Ashland Mountain Challenge Mountain Bike Enduro for 2013. The Ashland Mountain Challenge (AMC) is in its 4th year, with prior history as the 12 Mile Super D. This year, the AMC will be organized as a true Enduro style event, and racers will be competing in more stages and riding more trails than previous years.

“Our goal is to grow with the current explosion of Enduro racing, as well as provide racers with more time on their bike and a better overall experience”, says Bill Roussel , AMC Race Director. Bill also added, “Having X-Fusion as our title sponsor this year is very special to me. This is a suspension company that I have been testing with for the last 3 years and I continue to be blown away by their commitment to performance, quality and reliability.”

The 2013 event will encompass both the Eastern and Western ridges of Mt. Ashland. Racers from the Pro and Cat 1 categories will race on one ridge, while the Cat 2 riders start their race simultaneously on the other ridge. Once finished, racers will then be shuttled to the next leg/ridge. There will be climbs involved to get to each stage, but not timed. Only the descents will be timed, which will have small burst type climbs and other physical challenges. This format promises to reward racers that are skilled, fit and on bikes that can handle technical terrain while being efficient around the mountain.

Adds X-Fusion Marketing Manger John Hauer: “X-Fusion has spent a ton of saddle time ripping down the Ashland trails and has held a close relationship with Bill Roussel of Ashland Mountain Adventures. When the opportunity to support such a unique event at what we feel is one of the most ideal venues in North America for Enduro racing, we had to jump on it.”

Event Date: Saturday June 22nd, 2013

To register go to and click on the race page Starting March 1st, 2013.

Event Sponsors: X-Fusion, e*thirteen by The Hive, Ashland Mountain Adventures, Kali, WTB, Smith Optics, Clif Bar, Specialized, Decline, Ibis, ProGold Lubricants, Standing Stone Brewing Co., HWY 68 Hillbillies.


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