Having been to World Cups in places like Windham, Snowshoe, and Placid, or other hard to reach or smaller venues without the name recognition for gravity riding, the investment is a massive undertaking and risk.
'27 WC schedule makes me sad. Curious to see how Beyond Gravity (and Cannonball festival given its so close time wise) goes. Maybe it proves there's space for another multi race series that can slot in between the European Cups and the 7 month off season.
Don’t know what Whistler cost but estimated revenue was $25-30 mil. Hotels were almost fully booked out on what is normally a slow weekend.
Yeah, I think the UCI marketing model is: it'll cost you a fortune, but you'll make a fortune*.
*No guarantee, your results may vary.
Reminds me of a saying: How do you make a million dollars in the restaurant industry? Start with 2.
For those that don't regularly listen to @Downtime Podcast this is an interesting episode https://www.downtimepodcast.com/leogang-world-cup/
I'm not saying your numbers are wrong, but if they are correct, it blew away the previous estimates and is a testament to the value of the upfront costs. https://www.piquenewsmagazine.com/local-news/whistler-council-backs-200k-investment-for-uci-world-cup-debut-12209870
Having been to World Cups in places like Windham, Snowshoe, and Placid, or other hard to reach or smaller venues without the name recognition for gravity riding, the investment is a massive undertaking and risk.
Is that the number for Whistler itself, or the total for the greater Whistler area?
'27 WC schedule makes me sad. Curious to see how Beyond Gravity (and Cannonball festival given its so close time wise) goes. Maybe it proves there's space for another multi race series that can slot in between the European Cups and the 7 month off season.
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