Press Release

DHaRCO Partners with COMMENCAL / MUC-OFF Downhill Team for 2021

Big steps for a young clothing brand.

DHaRCO has signed a two-year deal with COMMENCAL / MUC-OFF as their clothing partner for the UCI downhill World Cup series. The high profile team has a stacked line up of riders including Myriam Nicole, 2019 World Champion and prior World Cup overall winner, Amaury Pierron, previous UCI World Cup overall winner, and the up and coming Thibaut Dapréla, currently ranked no.4 in UCI standings after a stellar performance first year in Elite and following on from two Junior World Cup championships.

While the team is at the top end of World Cup racing, they also have a genuine love for riding and having fun that resonates with the DHaRCO ethos. The atmosphere and inclusive culture they embrace, having a top female rider like Myriam Nicole and nurturing riders through their journey from Junior to Pro, further inspires DHaRCO to be part of this family.

DHaRCO is also excited to work with the team as part of the brand development on performance, product feedback, and to be a part of their journey taking on the World’s Best.

”With all the negatives of COVID-19, one positive has been international expansion and the demand for DHaRCO worldwide. With more people riding bikes and wanting gear that represents what they love about the sport, we think it’s a great time for us to work with a high profile team and really continue that growth.” - DHaRCO.

“Things really clicked together with DHaRCO from the minute we discussed. We share the same values, we work hard and play hard, but having fun doing it is prime! And all this while looking good is even better. Let’s do it!” - Team Manager.

The COMMENCAL / MUC-OFF team joins DhaRCO’s family of riders and athletes who embody their core values and passion for living no ordinary life through mountain biking, including legendary freerider Kyle Strait and downhill rider Connor Fearon. Let the new chapter begin.

Team Manager: Thibaut Ruffin.

Riders: Myriam Nicole, Amaury Pierron, Thibaut Daprela, Gaetan Ruffin, Tristan Lemire, Thibaut Ruffin.

About DHaRCO

Our motto “no ordinary life” comes from the belief that mountain biking creates an amazing lifestyle. Whomever you are in the day to day world, when you get on the bike life is just awesome. Any stress of the day is gone. Biking gives you a sense of freedom, adrenaline, good times with mates. Not to mention the amazing places we explore, the people and the respect for nature that it creates. Can’t imaging life not planning the next MTB adventure, road trip or weekend shred!

#noordinarylife

dharco.com

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