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July 2013

The people of Alaska in many ways still embody the true frontier spirit. Out here, self-sufficiency is not a way of life, it's just the way things are done. The land is harsh and unforgiving, but also uniquely beautiful and enriching. Just surviving can sometimes be a challenge - so imagine what it takes to tackle big terrain on a mountain bike out here. That is exactly what the Alaska Downhill Brigade is doing - one chute at a time. And not content with just riding, the crew is documenting their exploits for us all to enjoy. A self-funded movie project in the rugged wilderness of the last frontier - truly a worthy recipient of Vital's Bravest award for July! Check out the teaser below, and get ready for the full episodes to start dropping (more information at

To reward the Alaska Downhill Brigade for these feats of bravery, Five Ten is sending out 2 pairs of its latest masterpiece, the Five Ten Freerider VXi Shoes. By the looks of things, they won't collect dust in some cupboard - the hardest part might be for the guys to decide who gets the shoes!


Congrats Alaska Downhill Brigade - you are Vital's Bravest for July 2013!

Time to find out just how brave you are. Five Ten, the Brand of the Brave, and Vital have teamed up to bring you a monthly search for the most daring among us. Whether you finally stuck that big drop, completed your longest trail ride ever, or overcame adversity or injury, we want you to be rewarded for your courage.

The contest runs monthly, and the rules are simple - we'll pick one Vital member-submitted mountain biking photo or video that best exemplifies bravery each month and reward the winning member with rad prizes from Five Ten. Think you have what it takes? Then get out there and be brave!

To participate, just upload your photos and/or videos to Vital MTB.

At the end of each month, we'll announce the winner based on who inspired us the most.

 Vital's Bravest is a monthly contest brought to you by Five Ten - the Brand of the Brave


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