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PRESS RELEASE
Transition Racing is proud to announce it's partnership with Jett gear as it's official race apparel sponsor for the 2011 race season.

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Transition Racing, entering it's second year of existence is poised to make a big splash in 2011. With it's proven roster of Bryn Atkinson, Jill Kintner, and Lars Sternberg, TR has solified itself in the gravity world even further through this new partnership. The TR factory squad will wear the full line of Jett riding gear in competitive events, and training, and Jetts multifunctional casual gear off the track.

"We are a rider operated race team owned by a rider owned bike company now partnered with Jett, another rider owned MTB company. Being of Like minds, and having similar visons this partnership couldn't have been arranged better on Match.com. We are really looking forward to working closely with Jett this year to build our brands together. There really isn't anything more to say, we couldn't be more excited!" says Lars Sternberg- TR team director and athlete.

Nate Adams, Jett's sales and marketing ambassador commented “We are so proud to support Transition Racing!  We believe Transition fits perfectly with Jett as we are brands owned by riders and dedicated to the sport we love.  With the talent and dedication of Bryn, Jill and Lars we expect a lot of success!" 

For more news, and team kit sneak peeks, stay tuned to www.transitionbikes.com and www.jettmtb.com

Transition Racing is supported by the following great companies:  Fox Racing Shox, Crankbrothers, Kore, Maxxis, Jett Gear, Five Ten, ODI, E.13, Troy Lee Designs, Shimano, Lezyne, Kurt Kinetic, JetLights, Jagwire, Contour, Cane Creek

About Transition Bikes
Our philosophy is simple, Rider Owned for Life since 2001. It is not a slick marketing slogan but something that defines who we are as a company. Connecting with our dealers and customers from a rider standpoint is our number one concern. Through outstanding and responsive customer service, and unique niche product design, we create and build relationships with our customers that are important to everyday riders and forgotten by larger companies. When you buy a Transition product you can be assured it has been tested in real world conditions by the same people that design them. We don't believe in using Catalog designs; everything is designed in house by us. Our goal is not to become a huge corporate brand but rather a company the average rider can believe in. Our customers are our family and we get immense joy from seeing them progress their riding to new levels right beside us.

About Jett Mountain Bike Gear
We’re riders. We live to ride, ride to live. Every waking moment we dream of the last big hit, the perfect downhill. We climb to descend and descend for speed, adrenalin and pride. Fitness is purely a side effect of the drives to perfect our skills and find our limits. Jett is driven by innovation and dedicating to developing rider-proven mountain bike gear. “Because you can.”  

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bturman bturman 3/3/2011 3:11 PM

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