Press Release

Shimano Launches New Components and 650B Wheelsets; Unveils New Deore Group 7

IRVINE, Calif. – Shimano has reacted promptly to riding trends and interest in larger wheel mountain bikes and has come to market with products for 27.5” and 29” mountain bikes. The company will now offer multiple 27.5” mountain bike wheels at various price points and new big wheel friendly additions include new Dyna-sys Deore XT and SLX components.

DEORE M610 Silver

Big wheel specific Dyna-sys cranks

For 2014, Shimano introduces new Dyna-Sys compact triple cranks tailored for mountain bikers riding 29” and 27.5” bikes. The 40-30-22T combination is available in Deore XT, SLX and new Deore 610 series groups and offers the ultimate in trail gearing for 29 and 27.5” wheeled bicycles. To compliment the new gearing, two new front derailleurs will be offered in the Deore XT and SLX lines, the FD-M781-A-B and the FD-M671-A-B, down swing models with a low profile design for excellent clearance. The perfect compliment to the 38-26 racing double, the more versatile 40-30-22T triple cranksets available for Deore, Deore XT and SLX lines provide the range to challenge any trail while the close step gearing will keep riders in better rhythm. The compact triple will feature a composite 30T middle ring. This high performance, high durability middle ring is the heart of the drivetrain and the perfect gear for those technical single track climbs.

FC-M622

FD-M781

Shimano supports 27.5” bikes with multiple models, expands 29” offerings

Shimano has greatly expanded its MTB wheel offerings with two new 27.5” wheel sets available at the Deore XT level and in the new WH-MT35. Also new for 2014 is the WH-MT15 that is available in 26” and 29” sizes.

WH-MT35-R-275_B_Rear

WH-MT15-F15-29 White Front

Entirely new Deore performance mountain bike group

Deore 610 is Shimano’s new performance mountain bike group, that offers Rider Tuned customization and is redesigned with trickle-down Shimano technologies like Dyna-Sys gearing, Shadow Plus clutch rear derailleurs, ICE Technologies hydraulic disc brake systems, 2x3 chainring mode converters. Features like an available 15mm front thru-axle, ICE Technologies rotors and black and silver color options make Deore more attractive than ever. Available in double and triple chain ring offerings, Deore 610 is a true performance mountain bike component group available at fantastic price points.

DEORE M610 Groupset Black

Shadow technology and clutch now on Deore.

ICE Technology on Deore.

New, more durable chains for XT and SLX

Both the XT and SLX chains have become more efficient, more silent and most importantly, more durable thanks to a new advanced surface treatment technology. The new surface treatment technology lowers friction and increases grease keeping capability for smoother shifts and longer service life.

CN-HG95

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