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There’s no smoke without fire

There’s no trick without trial

There’s no perfect shot without preparation

There’s no result without collaboration

Following the first installment of The Art of MTB #1, Shimano, JB Liautard and Thomas Genon are back with another collection of incredible photographs that marry the beauty of photography with that of mountain biking. And this time, we get to see behind the scenes in a fascinating film that reveals the depth of detail required to get that money shot. 

From satellite images to hand-drawn diagrams. From the texture of the rock to the cultural heritage of the jumps. From the exact light of a sunset to a flash sticky-taped to a drone. When it comes to Jb Liautard and Thomas Genon, there’s no art without some science, and no madness without some method. 

Their patience, perseverance, and very particular attention to detail produces something magical. Jb builds the idea, and Thomas buys into it. When their vision and skill collide, that snapshot in time is perfection.

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“Mountain biking photography is something specific because it’s a really fast sport with a lot of codes and culture, I think that you really have to understand the sport to make it work. Most of the time, my photos are the result of a collaboration with an athlete where I try to mix action sport and art together. We talk about the idea, give each other advice, we fail, come back, and sometimes we make it work after a lot of tries. It’s definitely a case of teamwork; perfectionism on both sides is something essential to me.” -  JB Liautard

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“I really like working on the small details and Jb also has this state of mind. When you know that most of the time his shots are not edited a lot, you ask yourself how he does it. The goal behind this episode is to show all the work behind the pictures. After the first episode, we had some ideas and builds that we didn’t use.  We wanted to explore those as well. It was quite spontaneous.” - Thomas Genon

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“Cycling is a form of art in every way you look at it, JB and Thomas know it well and brought it to life with The Art of MTB project.

Shimano is stoked to give people the opportunity to see the techniques and dynamics that lie behind such a masterpiece, born from the fusion between creativity and pure riding talent.” - Tommaso Amadio, Sports Marketing Coordinator Off-Road, Shimano

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Follow Thomas, JB and Shimano on their social media channels:

Thomas Genon

Facebook: www.facebook.com/ThomasGenonMTB

Instagram: www.instagram.com/thomasgenon

 

JB Liautard

Facebook: www.facebook.com/jbliautardphotography

Instagram: www.instagram.com/jbliautard/

 

Shimano

Facebook: www.facebook.com/Shimanomtb

Instagram: www.instagram.com/shimanomtb/

Youtube: www.youtube.com/c/RideShimano


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