Vital RAW - Industry World Champs 13

When you get the best media squids, mechanic squids, team support squids and any other miscellaneous staff squids plus a whole lot of beer, you have the Industry World Championships. Do your run, guzzle your beer, fastest wins. Ariel Lindsley took home the gold! Sven and Nigel Page tied for 2nd and Knut Lokas placed 3rd. Looks like they're all winners to us. We truly have an awesome community that makes mountain biking go 'round. Vital would like to thank every person out there, seen and unseen, helping make our sport great! Well done.

Credit: Aaron Bartlett / Joe Bow
  • Big Bird

    9/5/2014 6:28 PM

    I cried for all of that spilled beer. Sloppy gentlemen.

  • northwestdhdad

    9/4/2014 10:00 AM

    Yeah Sven!

  • Pininator

    9/3/2014 11:09 PM

    Is there something about that particular beer that had people struggling? Whatever the case, that was both freaking awesome and hilarious!!

  • jeff.brines

    9/3/2014 4:45 PM

    This has to be some of the worst beer chugging I've ever seen.

  • pink wolf

    9/3/2014 4:54 PM

    try doing a dh race with a flat sprint to finish then chug a 500ml.

  • Nicholast

    9/3/2014 4:14 PM


  • sideshow

    9/3/2014 3:55 PM

    Bowman killed it with the surprise shotgun.

  • Acadian

    9/3/2014 3:38 PM

    Sven is the KOB (King of Beers)

  • sideshow

    9/3/2014 3:55 PM

    He played through the heckles like a true champ.

  • Scrub

    9/3/2014 4:14 PM

    After Sven finished the beer he had the Eye of the Tiger

  • sspomer

    9/3/2014 4:54 PM

    maybe a discount drive-thru safari tiger that's been overfed.

  • phillemaistre

    9/3/2014 5:25 PM

    LOLing right now...

  • Sum_1

    9/3/2014 8:59 PM

    Sven's finish was all class.