Does the job. Allows you to re-use quick links.
Does nothing to stand out from any other quick link pliers
This does exactly what it should; removes quick links. What they don't tell you is that it does it without damaging the link, allowing you to re-use it several times before replacing it, much better than using needle-nosed pliers. Of course, whichever chain brand you are using won't endorse this technique, but after trying it on KMC, Sram, and Shimano chains, I'm confident enough to use a re-used quick link in races or all-day epic rides without worry. I'm not sure I could endorse these particular pliers over any other similarly specific pliers, but they seem to be of quality build and have a smooth action.