Welcome to the 2013 Kona Bikes Dealer Launch in Bellingham, Washington, home to the headquarters of Kona Bicycle Co.
Chris Mandell of Kona fills in all the dealers on what's new for 2013 including their all new enduro bike dubbed the Process, which you'll see later on in the slideshow.
2013 Kona Supreme Operator decked out with complete Shimano Saint group. MSRP of $5999.
The 2013 Kona Supreme Operator uses Kona's Walking Beam 4-bar suspension design.
2013 Kona Supreme Operator comes in S, M and L sizes with a 64-degree head tube angle and 13.8-inch bottom bracket height.
For 2013, integrated chainstay protectors are standard keeping the bike ding-free and quiet.
The 2013 Kona Supreme Operator features a custom-tuned Fox DHX RC4 rear shock.
Kona's top enduro rider, Matthew Slaven, shows off his prototype Kona Process that he's helped develop. For 2013 there are two production models, The Process ($3099) and the Process DL ($5499).
The Kona Process has 150mm rear travel, 66-degree head tube angle, 13.7-inch BB height and 16.7-inch chainstays. Sizes run S, M, L and XL.
12x142 rear thru-axle keeps the rear end of the Process stiff.
There were a few production Process bikes for dealers to ride this weekend and I was stoked to get on one! This bike ripped.
Kona dealers from all over North America checked out the 2013 Kona range before getting to take the bikes for a spin on the local trails.
There was a ride for everyone. Each ride was lead by a Kona staff member, even a mellow cruise around town to check out all the great bars and food.
PNW vibe as the demo'ing gets underway...
Kona rep, Angi Weston, leads out the crew on an advanced enduro ride on the Galbraith trails.
Slaven tears it up during the ride on his Kona Process.
The enduro ride at the top of Galbraith mountain was awesome. There was plenty of variety with roots, rocks, jumps and drops.
After a long day of meetings and demo'ing bikes, Kona rented out the local bowling alley for an action-packed night.
The O.G. Kona owner, Jake Heilbron, is the man behind it all. He even has a whole line of frames named after him that you may recognize. Mark it 8, dude.
THANKS KONA! Check out www.konaworld.com for more information on their 2013 line of bikes.